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Seeing sports in person is getting more expensive

Oct 10, 2024
Ticket prices rose 10.3% in the last year. The seats are plush, the resale market has grown and dynamic pricing extracts more money from fans.
Among the factors driving up average ticket prices: Stadium seats are getting more plush and resale platforms charge more than conventional purchases. Above, Wednesday's playoff game between the Mets and the Phillies.
Elsa/Getty Images

There's a spotlight on women's sports. Brands are tapping in.

Sep 30, 2024
The wave of new sponsorship money comes in part from big corporate names. Newcomers are also seizing the opportunity.
Two Kansas City Current players celebrate at a home game on March 16, 2024. As women's sports gain popularity, brands have become more interested in sponsorships.
Jamie Squire/Getty Images

Why are there no female drivers in Formula One racing?

Sep 26, 2024
The high cost of participation and an institutional lack of investment in women are largely to blame, says The Washington Post's Glynn Hill.
Amna Al Qubaisi of the United Arab Emirates prepares to drive during an F1 Academy race in Singapore on Sunday. Formula One is trying to support women in the sport.
Joe Portlock/Getty Images
Erie County, New York, will soon offer Buffalo Bills fans the chance to buy some $125 million in bonds to help pay for a new stadium. A rendering is above.
Courtesy Buffalo Bills

The RSN is dying. What's next for sports broadcasting?

Sep 9, 2024
A new deal between Comcast and Diamond Sports Group isn’t enough to keep teams from pursuing new streaming alternatives.
Baseball broadcast booths have been in limbo with ongoing broadcast disputes with RSNs.
Brace Hemmelgarn/Minnesota Twins/Getty Images

The NFL goes to Brazil as part of global push

Sep 6, 2024
The Philadelphia Eagles will face the Green Bay Packers in São Paulo, Brazil — the NFL’s first regular season game played in South America.
Doug Pensinger/Getty Images

The 2024 Paralympic Games are seeing a wave of investment

Aug 30, 2024
The advent of social media has expanded the pool of sponsorship dollars. A record number of networks will cover this year’s events.
Athletes from Kazakhstan and France compete in sitting volleyball during the 2024 Paralympic Games. Paralympic ad sales are up 60% over the Tokyo games in 2021, NBC reported.
Elsa/Getty Images

For public good, not for profit.

What cash prizes do Paralympians win if they medal?

Aug 28, 2024
Paralympians recently started receiving as much as Olympians for each gold, silver and bronze. That extra amount helps these athletes, who have to pay a lot of money for training and equipment.
Andy Lyons/Getty Images

For some athletes, winning an Olympic medal comes with a cash prize

Aug 6, 2024
Here's what winning gold is worth for U.S. athletes — and who's paying.
In the U.S., athletes get nearly $38,000 tax-free per gold medal won.
om Weller/VOIGT/GettyImages